The Ultimate Guide to Cold Email Marketing
Is email dead? With the rise of social media, instant messaging, and other forms of online communication, you might think so. But the truth is that email is far from dead. In fact, McKinsey & Company reports that it is 40 times more effective at acquiring customers than Facebook and Twitter combined. “That’s because 91 […]
Top 10 Best Practices to Improve Your Email Marketing
Businesses have been using email to promote their products and services since the 1990s. Since then, many new forms of marketing have come along: social media marketing, influencer marketing, YouTube ads, and more. And yet, email is still one of the most effective marketing tools out there. In fact, a report by McKinsey & Company […]
